At Rice's More Than Floors, although we specialize in walk-in custom showers, in floor electric heat, tile backsplashes and other vertical accent walls our roots are in flooring that can truly redefine your entire home or commercial space. Whether you want the timeless elegance of hardwood, the plush comfort of carpet, the durability of waterproof laminate,  luxury vinyl, resilient sheet vinyl (frequently referred to as linoleum or luxury vinyl sheet) or the classic charm of tile, our extensive selection offers the perfect foundation for your design aspirations. We also offer a range of area rugs and made in house bound area rugs to complement your flooring choices. Our commitment to quality and today’s solutions means you'll find the flooring that is not only stunning but also built to endure your life situation. With an array of colors, texture, patterns, and styles available, you can create a space that reflects your specific taste, lifestyle, and needs. The Rice’s Team is here to help you find the ideal flooring choice to enhance the look and feel of your home or office.

We proudly serve Marshfield, WI, and surrounding areas in Wisconsin for over 55 years.

Earn a Federal Energy Tax Credit up to $1,200!

At Rice's More Than Floors, we offer a wide selection of window treatments, including roman shades, wood blinds, aluminum blinds, shutters, honeycomb styles and valances some of which save on heating and cooling costs. 

• The federal government offers an energy tax credit on select energy-efficient Hunter Douglas Duette® Honeycomb Shades—letting you earn 30% of the purchase price* back in the form of a tax credit, up to a maximum annual amount of $1,200
• Duette Honeycomb Shades are designed to provide superior insulation at the window, helping to lower your monthly utility bills
• Reducing your energy use also helps create a more sustainable environment

At Rice's More Than Floors, we offer a comprehensive selection of paint and related products to help you design and transform your space with ease. From a vast array of paint colors to stains and various sundries, we provide the tools you need to enhance your home. The color you choose has the power to dramatically change the look and feel of a room, offering endless possibilities for creating a space that reflects your individual style and personality. Whether you're envisioning a cozy, warm atmosphere or a vibrant and energetic ambiance, our paint products and expert guidance can make your vision a reality.

At Rice's More Than Floors, we're a family-owned and operated business, formerly known as Rice's Capitol Carpet. When you visit our showroom in Marshfield, WI, you'll experience the welcoming vibe of our dedicated team. From the initial design concept to the creation of 3D drawings and throughout the installation process, our team is here to guide you in selecting the right products that will not only meet but exceed your expectations. We take pride in providing solutions with integrity, embodying our core values of Grace, Greatness, Giggle, Generosity, and Growth.

Visit us in Marshfield, WI, and explore our 13,000 square foot showroom, where you can see our extensive selection. Our showroom boasts more than 500 rolls and remnants of carpet and vinyl in stock, making it a one-stop destination for your flooring needs. We take pride in offering the area's largest selection of waterproof flooring alongside hardwood and tile options. Come and experience our diverse flooring solutions at our conveniently located showroom.

• (715) 390-0217
• 1313 West Veterans Parkway, Marshfield, WI 54449